Hi! I'm Brice Sopher, a public relations professional from Toronto and this is my portfolio.
About Me
I'm a passionate public relations professional carrying a toolbox of unique skills and experience. My fine arts background means I approach problems creatively, devising solutions that are both singular, and effective. As a labour organizer I have built up my ability to anchor a message to an audience's needs and desires. I am a media relations expert, with extensive experience in front of the camera as a spokesperson and in the strategic planning and execution of media campaign tactics.
At the end of the day though, I'm just someone who likes to write, tell stories and enable organizations to authentically and effectively share their vision with the people who could most benefit from it.
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When I'm not working, I'm on my bike, thrifting or reading a book in a park.


My Work
Here are some examples of my work both professionally and from my post-graduate studies in Public Relations and Corporate Communications at Seneca Polytechnic
Pitch Deck
Toronto Star Op-Ed
A communications campaign pitch deck that my team presented for Craft PR & First Book Canada's Creative for a Cause competition.
Op-ed about the experience of delivering food during the pandemic.
Press Release
My Blog
Global Comms Plan
My blog "1 Gear" about exploring Toronto by bike.
Shareholder Package
Media release for a social research firm to announce the results of a pilot study.
Shareholder annual report package with a letter from the owners and newsletter articles.
A strategic plan for the international launch of a sparkling flavoured drink.

Public Relations & Corporate Communications
Post-Graduate Certificate with Honours
Seneca Polytechnic
September 2024 - April 2025
Education
Fine Arts Cultural Studies
Bachelors Degree
York University
September 2001 - April 2006


Certifications
Google Analytics
WordPress Site Administration

Hootsuite Platform

Social Media Marketing
Skills
What can I do for you?

Media Relations
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Media Training
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Spokesperson
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Pitching
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Media Relationships
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Media Monitoring



Languages
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English native speaker
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French native speaker

Social Media

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Instagram, X, TikTok, Bluesky, LinkedIn
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Campaign Strategy
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Influencer Relations
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Trend Identification

Events
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Public Speaking
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Facilitation
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Budgeting
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Project Management
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Programming
Platforms/Apps
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Adobe Creative Suite
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Google Workspace
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Canva
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Microsoft Suite
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WordPress
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Eventbrite
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Meltwater
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Hootsuite
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Mailchimp
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Capcut
Additional Skills
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Photography
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DJ
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Leadership
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Writing
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Adaptability
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Consensus Building
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Deescalation
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Graphic Design
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Networking

Experience
What have I done?
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